I.B. BUSINESS. Unlike the HL internal assessment in IB business, which emphasises collecting primary data, the emphasis in the SL internal assessment is on collecting secondary data. Primary data is data that you collect yourself, using interviews, surveys, questionnaires etc. Secondary data is data that someone else has already collected or assembled for you. Examples are business reports, articles in the news media, information on company websites and Annual Reports. For this reason, the SL internal assessment is quicker and easier to do, because you have the data all there at your fingers tips, as it were. Here is the … Continue reading Business Internal Assessment (SL) – It’s All In the Secondary Data, Stupid!
IB Business & Management. The Coursework Research Question – The Importance of ‘Focus’. One of the first things that you will have to do when starting your business coursework is to choose a good, well focused research question (r.q.) . If you choose an inappropriate or unfocused r.q., you will be handicapped from the beginning. The word count for the HL coursework is only 2000 words (excluding the Research Question and Research Proposal) and for SL it is only 1500 ( for more general information on the business coursework see this page of my blog). These word counts are short, and … Continue reading IB Business Coursework – The Research Question